Finnmark Ltd: “We want people enjoying their sauna experiences”.
Finnmark Ltd is the Co-Sponsor for Sauna LIVE @ Árdna at ISC26.
“The program, the lineup of people who are speaking, the minds that are coming together — it's a really exciting moment, like a zeitgeist of thought leaders and all the kinds of conversations that have been going around. We’re so excited to be in Oslo with an open mind and a big smile on my face, to really soak in what all of these experts have to say”, says Jake Newport about what the company expects from the Congress.
Check out the video interview with brothers Jake and Max Newport below for more inspiring thoughts on sauna culture, the Congress and insight to the trade space.
Finnmark is a UK-based sauna company, with over 60 employees now and growing!
Finnmark has three core arms of what we do. E-commerce sales, trade sales, and projects. We get to work on all kinds of cool things, and have built a name for ourselves by focusing on delivering authentic quality, sauna experiences.
Regardless of whether we're dealing with a DIY self builder, a trade customer or a full turnkey bespoke project, we really impress upon the importance of doing things properly, making sure that the experience is enjoyable and the sauna itself is built to last.
Watch their interview below:
What's the most important thing happening in the development of sauna right now, and how does Finnmark fit into it?
“I think if you look across the world, established cultures have exported the essence of what a sauna experience should be. But in these developing markets and new areas — places like the UK, Norway, Japan, and the US — new cultures are being formed.
What's really exciting for us is seeing how that seed germinates into distinct, unique cultures across these different nations and environments.
And that's something that can only happen by providing high-quality products and materials, instilling the core principles of good, sound design, and leaving the rest to the people to decide what they bring."
Why did you decide to partner with ISC26, and what are you most looking forward to when coming to Oslo?
"One of the reasons why we've partnered with the International Sauna Congress this year is because, for us, the message is clear: good sauna experiences for people means the industry keeps growing, and that the customers — the end users — have a good sauna experience. At the end of the day, that's what we want; we want people enjoying their sauna experiences.
The program, the lineup of people who are speaking, the minds that are coming together — it's a really exciting moment, like a zeitgeist of thought leaders and all the kinds of conversations that have been going around. I'm so excited to be in Oslo with an open mind and a big smile on my face, to really soak in what all of these experts have to say."
